HOW TO ADOPT LINKEDIN'S BEST PRACTICES QUICKLY – PUKKILA CASE STUDY

Pukkila wanted to get active on LinkedIn and thus diversify its marketing communications. The goal was to improve the brand image within B2B target groups. »

INNOVATION SUMMIT – SCHNEIDER ELECTRIC CASE STUDY

Schneider Electric's first major event in Finland was a huge success. The visitor goal was exceeded, and leads worth millions were generated. »

EFFECTIVE GOOGLE AD ADVERTISING – FUJITSU CASE STUDY

Together with Fujitsu, we built an iterative development model that has doubled the click-through rate of search engine ads and clearly exceeded industry benchmarks. »

AUTOMATED TELEMARKETING PROCESS – VISMA CASE STUDY

We created an automated telemarketing process that consolidated all data, automated prospect management processes and clarified them for all parties involved. »

MULTICHANNEL PRODEC® CAMPAIGN – OUTOKUMPU CASE STUDY

A multichannel campaign promoted Outokumpu’s Prodec® superior machinable stainless steel bars to the machining industry and existing distributors’ end-customers in the U.S. and Canada. »

FACEBOOK FAME FOR BARBEQUER’S NEW BEST FRIEND – LINDE CASE STUDY

A skilfully managed, localised Facebook campaign won popularity for Linde (formerly AGA) propane vending machines in Finland and Sweden. »

SHIFT FROM TRADITIONAL MARKETING TO MODERN DIGITAL ERA 

Outokumpu's Marketing team's systematic development work aimed at digitalizing marketing and improving efficiency and effectiveness. »

WIND INDUSTRY NICHE PRODUCT LAUNCH – TEKNOS CASE STUDY

How to raise awareness of a revolutionary product and improve sales internationally when the target group consists of wind turbine maintenance companies. »

ACCURATE CHURN PREDICTION WITH PREDICTIVE MARKETING

Our machine learning-fuelled analysis revealed that the most significant metrics for churn prevention. »

USE THE COMPANY INFORMATION DATABASE TO CREATE MODELS FOR LEAD SCORING

We created a service that utilises company information database in a way that has never been done before. »

TURN EFFECTIVE LEAD SCORING MODELS INTO A MARKETING AUTOMATION SYSTEM

Effective lead scoring models to marketing automation system that activates different stages of nurturing automatically. »

EXPERT ID BBN TEAM CREATES A TELEMARKETING TOOL WITH GREAT RESULTS

We build a database into marketing automation system that uses custom data objects to provide unparalleled results. »

ANALYTICS-BASED MARKETING MODEL FOR A BRILLIANT CHANGE IN SALES AND MARKETING

Visma leapt from a spray-and-pray campaign-oriented culture to analytics-based marketing with great results. »

ID BBN'S NEXT GENERATION EMAIL MARKETING CAMPAIGN

Email marketing campaign enabled Atea to offer prospects the right content at the right time, resulting in a significant increase in sales. »

ID BBN'S INTEGRATION OF MARKETING AUTOMATION WITH CRM

The implementation of marketing automation and the first campaigns have resulted in a significant increase in the value of marketing-generated opportunities. »

GLOBAL AUTOMATED MARKETING CAMPAIGN BOOST SALES BY 25 %

The global campaign made use of buyer persona specific emails directed to landing pages with different test apps and surveys. Campaign increased sales by 25 %. »